Scaling Up — India | Middle East
Live online workshop

Scaling Without Chaos: the 4-Hour Scaling Up Workshop

A live 4-hour working session on the Scaling Up framework — align People, Strategy, Execution and Cash, and leave with your company's Scale Score and one clear 90-day priority.

Thursday, 24 September 20262:00 pm – 6:00 pm ISTLive on Zoom

Built for founder-led companies between ₹10 crore and ₹300 crore revenue — attend with your leadership team.

Timed for the last working week before quarter close: walk in with the chaos, walk out with your next quarter’s priority set.

Reserve your seats

Individual ₹1,999 + GST · one team seat covers up to 6 leaders (₹4,999 + GST) · GST invoice provided · confirmation & calendar invite by email

Early-bird pricing ends Thursday, 17 September — 7d 0h 40m left, then prices rise.

Is this your company right now?

  • Revenue keeps climbing. Profit doesn’t move with it.

  • Every decision still routes through you — and the team waits.

  • You have a leadership team — and the company still doesn’t move as one.

  • Everyone is busy, yet nobody names this quarter’s top priority the same way.

  • Growth is being funded out of working capital, and you feel it every month.

If any of these sound familiar, the problem isn’t effort — it’s the operating system. That’s what these 4 hours fix.

Four decisions decide whether you scale

People

Is the right leadership team in place — or does growth still depend on you?

Strategy

Can your team repeat where the company is going — the same way?

Execution

Priorities, scoreboard and the meeting rhythm that turns plans into action.

Cash

Is growth producing cash — or quietly consuming it?

  • A working session, not a lecture — you apply everything to your own company as we go.
  • Leave with your company's Scale Score across all four decisions.
  • Commit to one clear 90-day priority — the discipline that separates scaling from drifting.
  • Bring your leadership team: alignment happens in the room, not in the forwarded notes.
  • This isn't the free online assessment: the assessment tells you what to work on — the workshop is where you work on it, with your team, and commit to a priority in front of peers.

The agenda

  1. 1

    The 3 barriers that stall every scaling business

    Leadership, scalable infrastructure and market dynamics — diagnose which one is quietly capping your growth right now.

  2. 2

    Playing the game of business to win

    Most owners unknowingly play not-to-lose. The mindset shift that puts you on offence: decide what winning looks like, then build the company that gets there.

  3. 3

    People: the Functional Accountability Chart (FACe)

    Map every function of your business to one accountable name — and see in minutes where growth is bottlenecked on too few people.

  4. 4

    Strategy: the 3 lenses of the SWT tool

    Strengths, Weaknesses and market Trends — the three components to work through as you build strategy, and how they surface innovation and opportunities your competitors miss.

  5. 5

    Execution: the 4-meeting rhythm

    The daily, weekly, monthly and quarterly cadence that makes execution relentlessly repeatable — so progress stops depending on the founder's push.

  6. 6

    Cash: the 7 levers of cash flow

    Price, volume, cost of goods, overheads and three working-capital levers — small moves, evaluated together, that can create ten times more value from the same business.

  7. 7

    Your Scale Score + one 90-day priority

    Score your company across the 4 Decisions, then leave committed to the single priority that moves it most in the next 90 days.

Reserve your team’s seats

Your coach: Deepinder Bedi

Deep spent two decades operating at the scale most attendees are heading for — he helped build and scale Tulip Telecom to a ~US$800 million peak market cap, was a founding partner in a Qualcomm 4G joint venture later acquired by Airtel, and then lived through the collapse and the rebuild. He coaches from scars, not slides.

He was one of the first certified Scaling Up coaches in South Asia, is a Certified Forum Trainer for EO (Entrepreneurs’ Organization), and has trained over 2,000 business leaders and coached 100+ companies across India and the Middle East.

100+

companies assessed and coached with Scaling Up

2,000+

leaders trained

30+

years of operator and leadership experience

Top 10

Business Coaches · Silicon India 2025

What leadership teams say

We've run Channelplay for years and I thought we knew our numbers. The Cash Flow Story exercise that Deep helped us run in the Scaling Up workshop showed us a blind spot we'd been looking straight past. Nothing about the business changed that afternoon, but how we saw it did. Within three weeks we had released almost ₹8 crore of cash that was stuck in the business — without a new client, a loan, or a price increase.
Sundeep HolaniFounder, Channelplay
For years every project in our studio ran through me. The accountability chart exercise showed me in about twenty minutes where that was happening and why. We also came out with many new ideas for my business using the SWT exercise. It was simple, yet amazingly powerful.
Ankita GuptaFounder & Principal Architect, I Design Spaces & Manasvini (e-commerce platform)
Deepinder Bedi was fantastic! The workshop he led was meaningful, engaging, and left our entire leadership team inspired and aligned.
Sandeep HoodaCo-Founder, Vega Schools
The way he facilitated the workshop and enabled our leadership team to identify and bring out key issues led to very constructive conversations. I'd highly recommend Deep to anyone looking to build a stronger and more aligned leadership team.
Anirudh KhaitanBusiness Leader, Khaitan Public School & Khaitan World School
Deep's session with our leadership team was truly engaging and insightful. He helped us reflect on our purpose and values as an organization, while also guiding us to communicate better and lead more effectively.
Dikshu KukrejaManaging Principal, CP Kukreja Architects
Join them — reserve your seats

Reserve your seat

Thursday, 24 September 2026 · 2:00 pm – 6:00 pm IST · live on Zoom. Your confirmation and calendar invite arrive by email the moment payment completes.

Choose your seat

Early-bird pricing ends Thursday, 17 September — 7d 0h 40m left, then prices rise.

Early-bird pricing. Team of up to 6: ₹4,999 + 18% GST (₹5,899).

Secure payment via Razorpay. Your seat is confirmed only when the payment is — you'll see it on screen and by email.

Prices add 18% GST at checkout. GST invoice available after payment. Team seat admits up to six people from one company.

Questions founders ask

Who is this workshop for?
Founders, promoters and leadership-team members of growing companies — typically ₹10 crore to ₹300 crore revenue. You'll get the most out of it if you attend with at least one other leader from your company, which is why the team seat exists.
What do I leave with?
Three tangible things: your company's Scale Score across People, Strategy, Execution and Cash; the worksheets you complete during the session (your own FACe and SWT drafts); and one committed 90-day priority. The session runs 2:00 – 6:00 pm IST.
Is this a sales pitch for coaching?
No — it's a complete working session in its own right, and most attendees never buy anything further. At the end, Deep briefly shares the ways to go deeper for teams that want to (a few minutes, clearly signposted). The 4 hours are teaching and doing, not selling.
Do I need to know the Scaling Up framework beforehand?
No. The workshop assumes nothing — it introduces the four decisions (People, Strategy, Execution, Cash) and has you apply them to your own company as we go. If you've read the book, you'll go deeper; if you haven't, you won't be lost.
What's the format? Is it a lecture?
It's a live, interactive working session on Zoom — 4 hours with short breaks. You work on your own company throughout: scoring it, drafting priorities, and discussing with peers in breakouts. Cameras on, laptops open.
How does the team seat work?
One team registration covers up to six people from your company. Right after payment, the confirmation screen (and your billing page, linked in the confirmation email) has an 'Add your team' form — enter your colleagues' names and emails and each instantly receives joining details and a calendar invite.
Will I get a GST invoice?
Yes. Prices shown add 18% GST at checkout, and your confirmation email contains a link to submit your company's GSTIN and billing details — the invoice is emailed to you.
I've already taken the free assessment on your site — what's different?
The free assessment tells you your score — and shows your company what to work on. The workshop is where you actually work on it: with your leadership team, alongside other companies wrestling with the same gaps, ending with a 90-day priority committed in front of peers. A PDF can't do any of that. (Taking the free assessment beforehand is actually great preparation.)
How should we prepare?
Nothing is required — bring your numbers in your head and your leadership team on the call. Ideally, each attendee takes the free 10-minute Scaling Readiness Assessment beforehand; it shows you exactly what to work on before you arrive, so the session lands harder.
Is there a recording?
No — this is a live working session, and the value is in doing the work with your team in the room. If you register and genuinely can't attend, write to workshop@scalingup.in and we'll move you to a future date.
What if I register and can't attend?
Write to workshop@scalingup.in — Deep's team will help you move to a future session.

Can’t make this date?

Leave your details and you’ll be first to hear when the next session opens — before it’s announced anywhere else.

Not ready for a workshop? Score your company on the 4 Decisions — free, 10 minutes.

Reserve your seat